Wednesday, 23 October 2013

Creativity : Cognitive Dissonance

Cognitive dissonance is a mental condition resulting from conflicting ideas. The information that you already know is so important that your mind has a hard time reconciling new information that is contradictory or inconsistent. It is these contradicting thoughts that drive the human mind to invent ideas and beliefs that minimize the amount of dissonance. A creative person must be able to tolerate conflicting ideas and find ways that opposites can be connected in a new point of view. The inability to tolerate opposites is an emotional block that can be overcome with practice.

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